Racing Unleashed Munich virtual tour

Racing Unleashed | Racing Lounge München, Am Ausbesserungswerk, Munich, Germany
  • Hospitality
  • Property Type

Racing Unleashed Munich virtual tour

Racing Unleashed | Racing Lounge München, Am Ausbesserungswerk, Munich, Germany


  • Hospitality
  • Property Type


At 360INT, we pride ourselves on transforming spaces into immersive, captivating environments that leave lasting impressions on visitors. Our recent collaboration with Racing Unleashed at Motorworld Munich stands as a testament to our commitment to excellence in creating unforgettable experiences.

Client Overview: Racing Unleashed

Racing Unleashed is a dynamic and innovative company that offers a unique and realistic racing simulator experience. With event locations in various cities, they cater to motorsports enthusiasts, gamers, and those seeking an adrenaline-packed day out. Their vision is to bridge the gap between virtual racing simulations and real-life motorsports.

Project Overview: Elevating the Racing Experience

Racing Unleashed approached 360INT with a clear objective: to elevate their event space at Motorworld Munich. Their goal was to create an immersive, realistic, and visually striking environment that enhances the overall racing simulator experience. Our challenge was to turn this vision into reality.

360INT’s Approach

  1. Immersive Visuals: Our team understood that creating an immersive environment required more than just technology; it needed artistry. We meticulously designed visuals that transport visitors to the heart of motorsports, from the sleek curves of racing cars to the excitement of a bustling pit lane.
  2. 360-Degree Environments: To achieve the desired level of immersion, we leveraged 360-degree photography and Matterport virtual tours. This allowed us to capture every angle of the space, ensuring that visitors would feel completely enveloped by the racing atmosphere.
  3. Integration of Technology: Racing Unleashed is all about blending advanced technology with real-world racing thrills. We seamlessly integrated their state-of-the-art racing simulators into the virtual tour, allowing visitors to experience the thrill of the track even before they step into a car.
  4. User Experience: Our design prioritized the user experience. Visitors can explore the Racing Unleashed space from any device, whether it’s a desktop computer, smartphone, or VR headset. This flexibility ensures accessibility for all, enhancing the reach of Racing Unleashed.
  5. Marketing Integration: We also integrated marketing elements into the virtual tour. This includes interactive hotspots that provide information about upcoming events, promotions, and membership options, fostering visitor engagement.


The collaboration between 360INT and Racing Unleashed has transformed the event space at Motorworld Munich into a motorsports oasis. The immersive virtual tour provides visitors with a preview of what awaits them, instilling excitement and anticipation. Here are some key results:

  • Enhanced Visitor Engagement: The immersive environment has significantly increased visitor engagement, with longer interaction times and a greater interest in Racing Unleashed’s offerings.
  • Effective Marketing: The integration of marketing elements within the virtual tour has improved the promotion of events and services, resulting in increased bookings and attendance.
  • Positive Visitor Feedback: Early feedback from visitors has been overwhelmingly positive, with many expressing how the virtual tour enhanced their experience and encouraged them to participate in races.
  • Broader Accessibility: The virtual tour’s compatibility with various devices has expanded Racing Unleashed’s reach, attracting a diverse audience of racing enthusiasts.


The Racing Unleashed project at Motorworld Munich is a shining example of how 360INT elevates spaces to create immersive and memorable experiences. We are proud to have played a part in bringing Racing Unleashed’s vision to life, and we look forward to continuing our partnership in redefining the boundaries of immersive environments.

If you’re interested in learning more about this project or how 360INT can transform your space, please don’t hesitate to contact us at

Unlocking Munich’s Treasures with 360INT Virtual tours

360INT, a leading provider of Matterport virtual tours in Munich, has been on a remarkable journey in Munich, revealing the city’s hidden gems through the lens of cutting-edge technology. With an impressive portfolio that includes iconic landmarks like the Hofbräuhaus Munich, Herzog Bar Munich, Ory Bar Munich, and esteemed brands like BMW, Mini, Nespresso, Bugatti Munich, Aston Martin Munich, Motorworld Munich and more. 360INT has redefined how we experience Munich’s finest. Their expertly crafted virtual tours in Munich not only showcase the grandeur of these establishments but also offer a glimpse into the culture and history of this vibrant city. As a leading pioneer in Munich’s virtual tour landscape, 360INT continues to bring immersive experiences to a global audience, making Munich’s beauty accessible to all, regardless of geographical boundaries


Updated on November 5, 2023 at 6:18 am
  • Property Type: Hospitality

360° Virtual Tour

  • Address Am Ausbesserungswerk
  • City Munich
  • State/county Bavaria
  • Country Germany

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