Set along the golden shores of Karon Beach, the Pullman Phuket Arcadia Karon Beach Resort is one of the island’s most vibrant destinations for both leisure and business travelers. As part of the Accor Group’s premium Pullman brand, the resort combines contemporary design with tropical charm — offering luxurious accommodations, world-class dining, and exceptional conference and event facilities.
With panoramic ocean views and a reputation for creative hospitality, Pullman Arcadia Karon Beach has become a favorite among global travelers, event planners, and corporate groups looking for a dynamic yet relaxed setting in Phuket.
The resort’s event facilities — from spacious ballrooms to open-air terraces — are among the most versatile in southern Thailand. Yet, showcasing that flexibility to international clients and planners was a persistent challenge.
Traditional brochures and photography couldn’t fully communicate the atmosphere, flow, and setup potential of the spaces. Many corporate clients wanted to understand how their event could look and feel — without having to travel for site inspections.
The event sales team needed a smarter, more engaging tool that could streamline client presentations, speed up decision-making, and reduce repetitive scheduling of site visits.
Moreover, as an Accor-approved digital partner, 360INT was invited to help the resort implement a solution that would align with the group’s high standards for branding, innovation, and guest experience.
360INT created a comprehensive 3D Virtual Experience of Pullman Phuket Arcadia Karon Beach Resort — capturing every detail of its event and meeting spaces, guest areas, and scenic surroundings.
Using Matterport’s advanced 3D technology, the resort’s event team gained a fully interactive platform where potential clients could virtually explore venues, seating arrangements, and layouts from anywhere in the world. Each space was scanned and enhanced through 360INT’s signature post-production process, ensuring perfect lighting, color accuracy, and brand consistency across every virtual scene.
The 3D tour became the foundation for a new Event Marketing Concept by 360INT, designed specifically for Accor properties. Instead of sending PDFs and photos, the sales team can now share an interactive link that lets clients:
The results were immediate and measurable:
By merging immersive technology with sales strategy, 360INT helped Pullman Phuket Arcadia Karon Beach redefine how hotels sell events in the digital era — proving that innovation and hospitality go hand in hand.
As an Accor-approved partner, 360INT continues to empower hotels worldwide with immersive tools that transform event marketing into memorable, measurable, and highly effective experiences.
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