Selling a room is easy. Convincing someone they’ve made the right choice before they even pack? That takes something more."

A five-star resort can have the best amenities, perfect weather, and a reputation that sparkles. But if it can’t capture the imagination online—if the magic doesn’t translate across screens—it risks becoming just another tab in a traveler’s browser.

At 360INT, we don’t just showcase spaces. We activate them. This is the story of how we partnered with a globally recognized hospitality brand to transform a MICE-ready airport hotel into a pre-booking experience that builds confidence, trust, and excitement from the very first click.

The Challenge: More Than Just a Nice Room

The resort in question had two major USPs:

-> A massive ballroom perfect for luxury weddings and corporate galas
-> A prime location near the international airport, ideal for MICE travelers
-> But their original Matterport tour—delivered by another provider—didn’t convey that. It was flat, basic, and uninspiring and come up with 27 Matterport Links (one link per room, facilities and so on).
-> It didn’t explain why these spaces mattered or how they fit the needs of diverse guests.

The resort team came to 360INT not just for a rescan—but for a new story.

Our Approach: From Static to Strategic

Our process began not with a camera—but with a conversation.
We asked:

  • Who is your audience—planners, couples, business travelers?
  • What emotional journey should the viewer experience?
  • What objections or hesitations can we dissolve visually?

From there, our creative strategy team built a concept:

  • Highlight scale with panoramic vantage points and AR overlays.
  • Emphasize MICE logistics with shortcut menus that jump to breakout rooms and business centers.
  • Use mood music and embedded testimonials for the wedding segment.
  • Deliver the entire experience in multiple languages to serve an international audience.

Tech with a Soul: Our Developer Team’s Touch

360INT doesn’t just scan—we innovate.

Using our in-house dev team, we layered on features that competitors simply don’t offer:

  • Custom navigation menus for seamless exploration
  • Multi-language toggle to mirror the resort’s global clientele
  • Photoshop cleanup to remove clutter and enhance ambiance, remove cameras from mirrors and reflections
  • Interactive pop-ups to explain features like soundproofing, lighting, and room configurations
  • Lead capture modules integrated directly into the tour

This wasn’t a walkthrough. It was a guided experience, created with purpose—and precision.

The Outcome: Confidence, Bookings, and Brand Love

Within 90 days of launch, the resort saw:

  • A 27% increase in direct inquiries from the MICE segment
  • A 40% longer average time spent on page

Positive feedback from wedding planners who “felt the energy” of the venue without flying in
Most importantly? Their team started using the 3D tour not just for marketing—but as a sales tool in pitch decks, virtual showings, and event follow-ups.

“It’s the first time a digital asset truly felt like an extension of our hospitality.”
— Director of Sales, 5-Star Resort

Practical Tip: Think Beyond the Tour

If you're considering a 3D scan, don’t stop at what the camera sees. Ask:

What message do you want to send?
Who are you speaking to—and in what language?
How will your team use this experience in daily sales or operations?
The answers will guide your strategy—and reveal how far you can go when you think past the basics.

Conclusion: A New Standard of Digital Hospitality

Virtual tours are no longer novelties—they’re expectations. But the difference between a scanned space and a tailored experience is the difference between clicking through and committing.

At 360INT, we believe in building digital tools that feel like hospitality. Personal, thoughtful, generous.

If that’s what you want for your brand, we’d love to co-create it with you.

Selling a room is easy. Convincing someone they’ve made the right choice before they even pack? That takes something more."

A five-star resort can have the best amenities, perfect weather, and a reputation that sparkles. But if it can’t capture the imagination online—if the magic doesn’t translate across screens—it risks becoming just another tab in a traveler’s browser.

At 360INT, we don’t just showcase spaces. We activate them. This is the story of how we partnered with a globally recognized hospitality brand to transform a MICE-ready airport hotel into a pre-booking experience that builds confidence, trust, and excitement from the very first click.

The Challenge: More Than Just a Nice Room

The resort in question had two major USPs:

-> A massive ballroom perfect for luxury weddings and corporate galas
-> A prime location near the international airport, ideal for MICE travelers
-> But their original Matterport tour—delivered by another provider—didn’t convey that. It was flat, basic, and uninspiring and come up with 27 Matterport Links (one link per room, facilities and so on).
-> It didn’t explain why these spaces mattered or how they fit the needs of diverse guests.

The resort team came to 360INT not just for a rescan—but for a new story.

Our Approach: From Static to Strategic

Our process began not with a camera—but with a conversation.
We asked:

  • Who is your audience—planners, couples, business travelers?
  • What emotional journey should the viewer experience?
  • What objections or hesitations can we dissolve visually?

From there, our creative strategy team built a concept:

  • Highlight scale with panoramic vantage points and AR overlays.
  • Emphasize MICE logistics with shortcut menus that jump to breakout rooms and business centers.
  • Use mood music and embedded testimonials for the wedding segment.
  • Deliver the entire experience in multiple languages to serve an international audience.

Tech with a Soul: Our Developer Team’s Touch

360INT doesn’t just scan—we innovate.

Using our in-house dev team, we layered on features that competitors simply don’t offer:

  • Custom navigation menus for seamless exploration
  • Multi-language toggle to mirror the resort’s global clientele
  • Photoshop cleanup to remove clutter and enhance ambiance, remove cameras from mirrors and reflections
  • Interactive pop-ups to explain features like soundproofing, lighting, and room configurations
  • Lead capture modules integrated directly into the tour

This wasn’t a walkthrough. It was a guided experience, created with purpose—and precision.

The Outcome: Confidence, Bookings, and Brand Love

Within 90 days of launch, the resort saw:

  • A 27% increase in direct inquiries from the MICE segment
  • A 40% longer average time spent on page

Positive feedback from wedding planners who “felt the energy” of the venue without flying in
Most importantly? Their team started using the 3D tour not just for marketing—but as a sales tool in pitch decks, virtual showings, and event follow-ups.

“It’s the first time a digital asset truly felt like an extension of our hospitality.”
— Director of Sales, 5-Star Resort

Practical Tip: Think Beyond the Tour

If you're considering a 3D scan, don’t stop at what the camera sees. Ask:

What message do you want to send?
Who are you speaking to—and in what language?
How will your team use this experience in daily sales or operations?
The answers will guide your strategy—and reveal how far you can go when you think past the basics.

Conclusion: A New Standard of Digital Hospitality

Virtual tours are no longer novelties—they’re expectations. But the difference between a scanned space and a tailored experience is the difference between clicking through and committing.

At 360INT, we believe in building digital tools that feel like hospitality. Personal, thoughtful, generous.

If that’s what you want for your brand, we’d love to co-create it with you.

Discover a wide array of insightful and informative resources

November 27, 2025

Matterport use cases and limits

basic Matterport walkthrough is a static, functional scan of a space—essentially a digital map. While it provides a visual overview, it lacks emotional engagement, strategic intent, or a narrative that resonates with the target audience. It’s like a house without decor: functional but uninspiring. Get to know the 360INT approach.

November 27, 2025

How We Tailor 3D Experiences: A Look Inside Our Creative Process

How We Tailor 3D Experiences: A Look Inside Our Creative Process** At 360INT, nothing is “plug-and-play.” Every 3D experience we create is deliberately designed, emotionally engineered, and technically customized to reflect the true identity of a brand, location, or destination. While many providers deliver basic Matterport walkthroughs, we build strategic digital experiences—crafted to solve challenges, elevate service, and guide audiences toward meaningful action. ### **1. We Start With Your Story — Not the Scan** Before we ever touch a camera, we dive deep into what makes your place special: * What emotions should your audience feel? * What makes your location different from competitors—even within the same global brand? * What problems are your staff facing that a smart 3D experience could solve? We uncover the subtle details most teams miss: the ballroom that sells weddings because of its height, the showroom that shines because of its people, or the factory that wins trust through transparency. ### **2. We Identify Audience Journeys** Not all visitors want the same thing. A couple planning a wedding has different needs than an event planner, a yacht buyer, or a sourcing manager. We map out these journeys and design your tour to guide them smoothly—with shortcuts, multilingual support, highlight reels, or micro-tours crafted for each segment. ### **3. We Capture With Purpose** Because we scan for strategy—not just visuals—we capture: * every important angle, * every path your audience might take, * and every detail that affects decision-making. From 500 to 5,000 scan points, we document your environment thoroughly, ensuring the tour becomes both emotionally engaging and operationally useful. ### **4. We Enhance, Transform, and Customize** This is where the real magic happens. With our in-house development team, we elevate standard Matterport into a bespoke digital product: * **custom menus & navigation**, * **photoshopped reflections and corrections**, * **branded interfaces**, * **AR extensions**, * **interactive content layers**, * **advanced multilingual versions**, * **API integrations**, and even CGI-based Matterport tours for unbuilt spaces. This step transforms your tour from a “scan” into a business asset. ### **5. We Embed Strategy Into Every Pixel** Whether the goal is sales, storytelling, onboarding, marketing, or documentation—we align the entire experience with your business objectives. A showroom becomes an introduction. A resort becomes a service tool. A factory becomes a sourcing accelerator. A museum becomes global access. A marina becomes a community hub. ### **6. We Deliver Tools, Not Files** We don’t just hand you a link—we teach your team how to use it daily: * for sales * for training * for marketing * for social media * for operations * for guest engagement This is where our principle of **Omotenashi** truly comes to life—anticipating needs, simplifying processes, and making your audience feel cared for. ### **7. We Improve Over Time** Unlike traditional scans, our tours evolve. We can update visuals, add new content, integrate new features, or expand into multi-location digital ecosystems. Your 3D experience grows with you. --- ### **Post Summary (1 sentence):** We don’t create tours—we craft fully tailored 3D experiences that reveal your story, elevate your brand, and solve real-world challenges through strategy, design, and innovation.

How We Tailor 3D Experiences: A Look Inside Our Creative Process

How We Tailor 3D Experiences: A Look Inside Our Creative Process** At 360INT, nothing is “plug-and-play.” Every 3D experience we create is deliberately designed, emotionally engineered, and technically customized to reflect the true identity of a brand, location, or destination. While many providers deliver basic Matterport walkthroughs, we build strategic digital experiences—crafted to solve challenges, elevate service, and guide audiences toward meaningful action. ### **1. We Start With Your Story — Not the Scan** Before we ever touch a camera, we dive deep into what makes your place special: * What emotions should your audience feel? * What makes your location different from competitors—even within the same global brand? * What problems are your staff facing that a smart 3D experience could solve? We uncover the subtle details most teams miss: the ballroom that sells weddings because of its height, the showroom that shines because of its people, or the factory that wins trust through transparency. ### **2. We Identify Audience Journeys** Not all visitors want the same thing. A couple planning a wedding has different needs than an event planner, a yacht buyer, or a sourcing manager. We map out these journeys and design your tour to guide them smoothly—with shortcuts, multilingual support, highlight reels, or micro-tours crafted for each segment. ### **3. We Capture With Purpose** Because we scan for strategy—not just visuals—we capture: * every important angle, * every path your audience might take, * and every detail that affects decision-making. From 500 to 5,000 scan points, we document your environment thoroughly, ensuring the tour becomes both emotionally engaging and operationally useful. ### **4. We Enhance, Transform, and Customize** This is where the real magic happens. With our in-house development team, we elevate standard Matterport into a bespoke digital product: * **custom menus & navigation**, * **photoshopped reflections and corrections**, * **branded interfaces**, * **AR extensions**, * **interactive content layers**, * **advanced multilingual versions**, * **API integrations**, and even CGI-based Matterport tours for unbuilt spaces. This step transforms your tour from a “scan” into a business asset. ### **5. We Embed Strategy Into Every Pixel** Whether the goal is sales, storytelling, onboarding, marketing, or documentation—we align the entire experience with your business objectives. A showroom becomes an introduction. A resort becomes a service tool. A factory becomes a sourcing accelerator. A museum becomes global access. A marina becomes a community hub. ### **6. We Deliver Tools, Not Files** We don’t just hand you a link—we teach your team how to use it daily: * for sales * for training * for marketing * for social media * for operations * for guest engagement This is where our principle of **Omotenashi** truly comes to life—anticipating needs, simplifying processes, and making your audience feel cared for. ### **7. We Improve Over Time** Unlike traditional scans, our tours evolve. We can update visuals, add new content, integrate new features, or expand into multi-location digital ecosystems. Your 3D experience grows with you. --- ### **Post Summary (1 sentence):** We don’t create tours—we craft fully tailored 3D experiences that reveal your story, elevate your brand, and solve real-world challenges through strategy, design, and innovation.

Showcasing how 3D Virtual Tours improve Event sales, with precise measurements, that can be taken.  Reference NAKA ISLAND - A Luxury Collection Resort, Phuket, by 360INT

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